{"id":17579,"date":"2021-08-13T12:25:17","date_gmt":"2021-08-13T10:25:17","guid":{"rendered":"https:\/\/www.castellorutadesabor.es\/noticia\/la-diputacio-vitamina-la-marca-castello-ruta-de-sabor-per-reforcar-la-provincia-com-a-destinacio-gastronomica-dexcel%c2%b7lencia\/"},"modified":"2021-08-13T12:25:17","modified_gmt":"2021-08-13T10:25:17","slug":"la-diputacio-vitamina-la-marca-castello-ruta-de-sabor-per-reforcar-la-provincia-com-a-destinacio-gastronomica-dexcel%c2%b7lencia","status":"publish","type":"noticia","link":"https:\/\/www.castellorutadesabor.es\/va\/noticia\/la-diputacio-vitamina-la-marca-castello-ruta-de-sabor-per-reforcar-la-provincia-com-a-destinacio-gastronomica-dexcel%c2%b7lencia\/","title":{"rendered":"La Diputaci\u00f3 vitamina la marca &#8216;Castell\u00f3 Ruta de Sabor&#8217; per refor\u00e7ar la prov\u00edncia com a destinaci\u00f3 gastron\u00f2mica d&#8217;excel\u00b7l\u00e8ncia"},"content":{"rendered":"<div class=\"intro\">\n<h3><strong>El Patronat de Turisme crea una nova Secretaria T\u00e8cnica que treballar\u00e0 per proporcionar suport t\u00e8cnic a totes les 250 empreses adherides i emprendr\u00e0 nombroses accions per fomentar el consum del producte gastron\u00f2mic<\/strong><\/h3>\n<\/div>\n<div class=\"desc_post\">\n<p align=\"left\">La Diputaci\u00f3 de Castell\u00f3, a trav\u00e9s del Patronat Provincial de Turisme, inicia una nova fase del projecte &#8216;Castell\u00f3 Ruta de Sabor&#8217;, m\u00e9s ambiciosa si \u00e9s possible, per donar-li un nou impuls a l&#8217;oferta de turisme gastron\u00f2mic provincial, sobretot despr\u00e9s dels dif\u00edcils moments viscuts durant la pand\u00e8mia. En paraules de Virginia Mart\u00ed, diputada de Turisme, \u201ctenim el convenciment que el projecte &#8216;Castell\u00f3 Ruta de Sabor&#8217; \u00e9s la millor manera de donar suport als nostres productors i al sector tur\u00edstic que aposta per la gastronomia local i els excel\u00b7lents productes de la nostra terra \u201d. I \u00e9s que la filosofia amb qu\u00e8 va n\u00e9ixer la marca gastron\u00f2mica de la Diputaci\u00f3 ja fa uns quants anys avui cobra m\u00e9s import\u00e0ncia que mai: \u201cVolem refor\u00e7ar l&#8217;economia dels nostres pobles, promoure l&#8217;economia circular i el consum local i, sobretot, sentir-nos orgullosos del que som, de la nostra manera de viure, i per tant, de la nostra gastronomia\u201d.  <\/p>\n<p align=\"left\">Fruit d&#8217;aquesta aposta decidida del Patronat pel turisme gastron\u00f2mic s&#8217;ha realitzat una licitaci\u00f3 p\u00fablica per constituir una Secretaria T\u00e8cnica especialitzada del projecte &#8216;Castell\u00f3 Ruta de Sabor&#8217; que, juntament amb els professionals del Patronat Provincial de Turisme, treballar\u00e0 de manera espec\u00edfica durant els propers anys per proporcionar suport t\u00e8cnic a totes les empreses, assegurar que es compleixen els nivells de qualitat i desenvolupar les accions de promoci\u00f3 necess\u00e0ries que contribueixin a millorar el posicionament de la marca al mercat. L&#8217;empresa adjudicat\u00e0ria ha estat DINAMIZA Asesores, una empresa especialitzada amb \u00e0mplia experi\u00e8ncia en el turisme gastron\u00f2mic, bona coneixedora de la realitat provincial, ja que ja havia treballat amb la Diputaci\u00f3 de Castell\u00f3 en fases anteriors del projecte. <\/p>\n<p align=\"left\">Entre altres accions, est\u00e0 previst dur a terme accions de sensibilitzaci\u00f3 del sector a les diferents comarques i Espais Tur\u00edstics de la Provincial, plans directors que permetin impulsar el turisme gastron\u00f2mic en aquests territoris, trobades empresarials &#8216;Castell\u00f3 Ruta de Sabor&#8217; per crear noves sinergies entre les empreses de la prov\u00edncia (productors visitables, empreses d&#8217;activitats, allotjaments, restaurants, gastrobars, comer\u00e7os, etc.), tallers formatius especialitzades dirigits a diferents agents, viatges d&#8217;aprenentatge o benchmarking a altres destins gastron\u00f2mics, l&#8217;organitzaci\u00f3 de blogtrips i presstrips amb l&#8217;objectiu de donar a con\u00e8ixer la nostra prov\u00edncia a bloggers i periodistes, la creaci\u00f3 de rutes gastron\u00f2miques i jornades gastron\u00f2miques a les diferents comarques i l&#8217;elaboraci\u00f3 de nous suports promocionals Castell\u00f3 Ruta de Sabor (fulletons, gastromapa, guia gastron\u00f2mica\u2026).<\/p>\n<p align=\"left\">Les empreses i entitats que vulguin sumar-se a la iniciativa de turisme gastron\u00f2mic provincial ho poden fer a trav\u00e9s de la p\u00e0gina web de Castell\u00f3 Ruta de Sabor.<\/p>\n<\/div>\n","protected":false},"featured_media":17581,"template":"","categoria":[159],"class_list":["post-17579","noticia","type-noticia","status-publish","has-post-thumbnail","hentry","categoria-castello-ruta-de-sabor-va"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - 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